BUILDING A SUPERSTAR STAFF: A STEP-BY-STEP GUIDE
The staff at an independent auto repair shop is just like any other team in any other industry or sport. You have your role players, your star players, your various …
HIRE GOOD CHARACTER, DEVELOP A LEADER
One of the most common questions I hear from shop owners is: “I need to hire a leader. How do I do that?” Here’s the hard truth though … you …
EDUCATING CUSTOMERS TO MAKE THE RIGHT DECISION: BUILDING TRUST AND LASTING LOYALTY AMONG YOUR CUSTOMER BASE
Educating Customers To Make The Right Decision: Building Trust And Lasting Loyalty Among Your Customer Base By David Rogers There used to always be a fight in our shop. A …
RECRUITING & RETAINING TODAY’S TECHNICIANS
RECRUITING & RETAINING TODAY’S TECHNICIANS By Sarah M. Kennedy These simple strategies for dealing with the scarcity of skilled automotive technicians are similar to those you should already be using …
EMBRACE THE FUTURE
It’s uncomfortable, it’s frustrating, sometimes it’s even something to fear… and in the automotive industry, it’s unavoidable. Independent auto repair shop ownership and management are no strangers to change. Technological …
LEADERSHIP BOOT CAMP
Five people shuffle into a room, gather around a circular table, and take a seat. Then, someone walks in, sets down a tray of 12 donuts right in the center, …
TWO KEYS TO A HIGHER CAR COUNT
By David Rogers Car count has been a concern of just about every shop owner I’ve talked with at one point or another. Most of the time, shop owners take …
CUTTING EDGE TOOLS HELP KBI STAY NO. 1 IN COLORADO
Thanks in large part to the use of the revolutionary new shop management program Shop4D, which is built on the backbone of the RPM ToolKit, Keller Bros. Auto Repair was …
TEAM BUILDING 101
Auto Profit Masters President David Rogers shares his thoughts and personal experiences dealing with the art of team building: The fire marshal came into our shop one day out of …
RECRUITING & RETAINING MODERN TECHNICIANS
These simple strategies for dealing with the scarcity of skilled automotive technicians are similar to those you should already be using with your customers. It begins with keeping the good …
EDUCATING CUSTOMERS TO MAKE THE RIGHT DECISION
By David Rogers There used to always be a fight in our shop. A fight with the customer to get them to open their wallet. A fight with the staff …
SHOP OWNER – CULTIVATE EMPLOYEE DEDICATION
In my 20-plus years in this industry, I’ve seen every type of employee you can imagine: fast employees, slow employees, good employees, bad employees, workaholic employees, workaphobic employees, and even …
SHOP OWNER – ESTABLISHING A SHOP’S CHAIN OF COMMAND
A team of great employees is a lot like a well-oiled army platoon. In order to succeed, everyone needs to know their role, needs to support one another, and needs …
MOTOR AGE – TEAM ROLES & RESPONSIBILITIES THAT WILL BRING CARS INTO YOUR SHOP
Car count is about much more than advertising. This entire article is built on that fact, so I’m not going to bury it down the page. In successful shops, the …
DRIVE EMPLOYEE INERTIA
by David Rogers As published in MotorAge Magazine It’s no secret that we’re facing a technician shortage in our industry. I could write an entire article on why we’re facing …
RATCHET & WRENCH – IMPROVING CUSTOMER COMMUNICATION WITH TECHNOLOGY
When the term “artificial intelligence” was coined back in 1955 by John McCarthy, the idea was simple: train computers to think and learn like humans. “Machines as simple as thermostats …
APM FOUNDERS EVOLVE REPAIR SHOP INDUSTRY
The aftermarket automotive industry is no stranger to change, as technicians must adapt constantly to new components and technology in new vehicles. Shop management hasn’t changed nearly as rapidly, however, …
SHOP OWNER – GROWING YOUR BUSINESS
Opening a second location is a tempting idea for many shop owners, and why not? Twice the sales, twice the profits, and a chance to go through the process again …
SHOP OWNER – STEPS TOWARD SMOOTH SAILING
We’ve all been there. It’s one of those days, weeks, months… Customers just keep coming in in waves and your shop is crazier than it’s ever been – your techs …
MOTOR AGE – ARE YOU READY FOR AI IN YOUR SHOP?
In mid-2017, Audi announced its new A8 would be fully self-driving up to 40 miles per hour. Nissan is following suit with a full range of driverless vehicles by 2020. …