Seamless integration of plate-to-VIN and vehicle history part of unparalleled focus on efficiency Continuing the mission to make repair shops and shop employees as efficient and productive as possible, …
By David Rogers Part of the problem is our industry’s image and the way that technicians are represented in popular culture. Is the Tech Shortage The New Norm? In late …
How to deal with price shoppers without wasting your service advisors’ time and talent. By David Rogers What’s the value of a price shopper? In an ideal world, you take …
Writing Automotive Repair Estimates For Profit And Fun How to deal with price shoppers without wasting your service advisors’ time & talent. By David Rogers What’s the value of a …
What Pandemic? How To Grow Your Shop Through Crisis by David Rogers As published in Shop Owner Magazine Across the US, shops absorbed lockdowns, quarantines, and fear and grew their …
TOP PERFORMING AUTO REPAIR SHOPS INCREASE ANNUAL SALES BY MORE THAN $1 MILLION IN 2020 Shop4D® Awards highlight top performers in North America 2020 was a remarkable year for six …
Step one when introducing any policy or procedure is to make sure your entire team knows and understands what is being asked of them. By David Rogers For most, the …
By: David Rogers The “easy button” in auto repair shops is the “create estimate” button in the point of sale system. But, making this single click probably does more to …
By David Rogers Open rates, bounce rates, click-through rates, engagement, views…these metrics all exist to shed light on a single question: how many people am I reaching with my marketing? …
Keller Bros. Auto Repair was recently named the Best Auto Repair Shop in the state by readers of Colorado Biz Magazine, adding to an extensive list of awards and accolades …
Grow your business by providing the right tools for success. by David Rogers If you have to keep an eye on the service writing and the techs and the inspections …
by David Rogers Few auto repair shop managers or owners got into this industry to focus on marketing. We love cars. We love working on cars. Marketing is usually a …
Working in the automotive repair industry can be a nightmare in terms of time management and work-life balance. At one time or another, we’ve all gone through periods of putting …
Just like anything else in this industry and in life – building a winning shop culture takes time and effort, in addition to strategy. Good thing no one in the …
by David Rogers It’s no secret that we’re facing a technician shortage in our industry. I could write an entire article on why we’re facing this shortage and how to …
by David Rogers Leadership means something different to everyone, and everyone responds differently to various leadership techniques. “Bossing” and “managing” are two very different concepts and being able to negotiate …
by Travis Bean When the term “artificial intelligence” was coined back in 1955 by John McCarthy, the idea was simple: train computers to think and learn like humans. “Machines as …
AUTO PROFIT MASTERS FOUNDERS EVOLVE REPAIR SHOP INDUSTRY WITH ARTIFICIAL INTELLIGENCE Cloud-based shop management system “Shop4D” intelligently runs shops The aftermarket automotive industry is no stranger to change, as technicians …
By David Rogers The old saying “many hands make for light work” can sometimes go both ways. Being shorthanded in any situation, especially in terms of staffing at a small …
Also known as “AI,” the technology that enables computers to learn and respond for themselves and accomplish tasks without human guidance has made tremendous strides in recent years and is …
