WHO IS RESPONSIBLE FOR CAR COUNT
By David Rogers As published in AutoLink Magazine For top operators, the warm summer months usually mean a golden opportunity for growing the shop. That’s because they know two critical …
Three Reasons Why We need More Car Technicians
The role of car technicians has significantly changed over the previous years due to various factors, including automotive tech and market development. Apart from specific mechanical needs like tire aspects, …
THE TWO BIGGEST LIES YOU’RE TELLING YOURSELF
by David Rogers As published in Shop Owner Magazine Lying to yourself is a terrible way to run your business. It leads to bad decisions, missed opportunities, and the painful …
WHY YOUR MARKETING ISN’T WORKING AS WELL AS YOU THINK
by David Rogers | published in Shop Owner Magazine Don’t just eliminate low-quality customers, but maximize the valuable customers being driven by advertising efforts. Are all customers good customers? I’m …
Why You Will Start to See a Growth in Auto Repair Shops
It’s easy to control car count today using automation tools. Control car count tools can help you to keep track of how many cars are coming and going in and …
Work Faster, Not Harder… With TECHNOLOGY
By David Rogers As published in Motor Age Magazine Despite unprecedented access to tools, training, systems, processes, and help, there’s no efficiency revolution taking place in the auto repair industry. …
SCALING SMARTLY IN 2022
by David Rogers Record growth throughout the automotive industry in 2021 created an unexpected need and an interesting opportunity for many repair organizations: they hit their bay and technician production …
SURVIVING THE APOCALYPSE: GROWING YOUR SHOP DURING THE TECHNICIAN SHORTAGE
by David Rogers There is no more dire problem that we face in the automotive industry than the technician shortage. That’s a big way to open, especially given the current …
5 Important Facts About Shop Management Systems
In the year of the great resignation and Covid, life, in general, has taken a huge spin. According to the U.S. Department of Labor Statistics, the car industry will be …
How to Keep Employees Engaged and Optimistic with the RIGHT Incentives
We started helping shop owners in 1999, and in the years since I’ve probably seen every pay plan that’s out there. Some are good, some are… not. But at their …
HOW TO HIRE AND MANAGE A BOOKKEEPER
ARE YOU ON THE FAST TRACK TO MORE PROFITS?
Using the Roadmap to get the MOST out of your ToolKit So you’ve signed up for the RPM ToolKit – you’re on your way to more profits, better customer relationships, …
FOCUSED RESOLUTIONS
By David Rogers Let’s talk resolutions. We’re faced with the same choice each January: will this brand-new year be different – better even – than the one we just left? …
RESOLVE TO GET ORGANIZED IN 2022
by David Rogers For many shops, 2021 was like being strapped to a bull. This summer saw drivers cram 18 months of maintenance and repairs into a summer-sized window, and …
ARE YOUR CORES AND PARTS COSTS A MONEY PIT?
by David Rogers As published in Shop Owner Magazine Through 20 years of consulting, across hundreds of shops and thousands of employees, I have found no more consistent problem than …
WHY GUARANTEED PAY IS NOT THE ANSWER TO THE TECH CRISIS
The secret to success is to incentivize technician productivity, and then empower them to hit their goals. By David Rogers There’s no denying it: we are in a full-blown technician …
AUTO PROFIT MASTERS’ SHOP4D® ANNOUNCES PARTNERSHIP WITH CARFAX
Seamless integration of plate-to-VIN and vehicle history part of unparalleled focus on efficiency Continuing the mission to make repair shops and shop employees as efficient and productive as possible, …
ARE YOU DOING MORE WITH LESS
By David Rogers Part of the problem is our industry’s image and the way that technicians are represented in popular culture. Is the Tech Shortage The New Norm? In late …
WRITING AUTOMOTIVE REPAIR ESTIMATES FOR PROFIT AND FUN
How to deal with price shoppers without wasting your service advisors’ time and talent. By David Rogers What’s the value of a price shopper? In an ideal world, you take …
WRITING AUTOMOTIVE REPAIR ESTIMATES FOR PROFIT AND FUN
Writing Automotive Repair Estimates For Profit And Fun How to deal with price shoppers without wasting your service advisors’ time & talent. By David Rogers What’s the value of a …