Napa has rolled out a new set of online tools for repair shops, ranging from blogs to videos and beyond. Is it worth purchasing? We've been using it at our shop, and here's our report… What Does Napa Vision Do? [...]
Over the last month, the markets wiped out the gains they'd made this year. From where I write this, European banks and governments are struggling to stay afloat (and Bank of America's financial and legal problems show things aren't much [...]
When was the last time you kept tabs on what people are saying about you on the internet? Just take a look at what has happened to a local post office who does not pay attention to their online reputation… [...]
Brand new today over at Search-AutoParts.com, Terry has posted the conclusion to his blog about how to pay for advertising to higher end customers when you don’t have the money. Click here to read it! Have a question about how [...]
A few weeks ago, the Federal Reserve announced that it would purchase $600 billion in U.S treasuries. What does this mean? What could it mean to your shop? Very high inflation will cause prices and the cost of living to [...]
This is my 6th recession as a business owner. The first 5 were relatively short and simple. This one isn’t — for most businesses. Now I admit in the early part of my career I was lucky to make it through those tough times. But as I applied lessons learned I began to focus on what I could control and not allow paralyzing fear to set in.
It’s really interesting to me how time after time, repair shop owners fall for the same couple of marketing “tricks” to try and fill their bays. The truth is, if there are “tricks” to marketing your shop, they’re about how you run your shop and who you’re marketing to…not about tricking people into bringing their car to you…
There are certain times of the year that a bit of a slowdown in customer traffic seems inevitable. These times are the ones where many teams become unproductive and unhappy. If you aren’t concerned, maybe you should be!
Your employees may not always outwardly demonstrate their dissatisfaction, and you may think that they ought to know by now that some weeks are just slow, but it’s when we relax and think we know what others are thinking that we really get in trouble!