Is your shop feeling the recession created by this Covid-19 crisis?
Lower car counts, lower average repair orders, sagging sales. When these things hit your shop, they tend to hit your paycheck, too…meaning your family is probably also feeling the recession.
Believe it or not, Terry has been through eight recessions. So when we say this, it’s backed up by 47 years worth of experience: it’s common for your shop and family to feel the effects of a recession, but it’s not necessary.
So how are we approaching COVID-19, and how will we approach any crisis that comes our way?
It may seem completely backwards, but there’s no surer way to get your business turned around in a recession than by MARKETING.
If you’ve been cutting back on your marketing budget, you’re not the only one…your competitors probably are, too. Which means it’s easier than ever to fix your car count, raise your average RO, turn around your sales and bring home a bigger paycheck! It’s actually more effective NOW than it is when the economy is good.
What are you doing to project confidence and security? How are you helping your customers cope? Are you finding direct ways to help you community? Have neglected your future?
Everything is going to be OKAY! If you’re ready to take this recession head on, ready to fix things in your shop, ready to start bringing home the paycheck you and your family deserve again, you won’t want to miss this class!